About Peter Segasby

Hello, I’m Peter Segasby, artist, designer and photographer. I was born 1952 in Glossop, a market town within the Borough of High Peak district in Derbyshire, England. I was only a month old when the family moved to Lincolnshire.

My formal creative training was at Lincoln College of Art 1969 – 1973. Fortunately I had many good years working in visual communication, marketing and advertising, before setting up my first business in Design Consultancy in 1985. Moving forward 45 years, finally, I returned to my number one passion “fine art painting”. I now work from a converted Methodist Chapel in rural Branston, Lincolnshire, and sixteen house moves later, I have retuned to my roots, now only half an hour drive from my childhood country home and the memories that continue to give me such pleasure and inspiration. I like to think I’m an all-rounder who can apply my skills/trade across a wide range of creative process, I  love what I do with a passion, even creating this website has been a labour of love and fun.


Academic Qualifications: Banovallum Secondary School Horncastle: 7 GCEs.

Lincoln College of Art: Visual Communications and Graphic Design. History of Art A Level. 

Past Membership: Chartered Society of Designers Status: Fellow & Adjudicator.

Technical Experience: Platform: MAC proficient using iMac. Applications: Adobe Creative Suite CS6 – WordPress, DreamWeaver, Adobe Photoshop, Adobe Illustrator, Quark Xpress, SketchUp, Microsoft Office, FileMaker Pro and Power Point.

Design Experience: Concept Designer, Corporate ID, Web design, Promotional material, Packaging design, Advertising, Exhibition design, Signage/Livery, Photo Retouching, Typography, Artist Illustration, Finished Artwork, Page Layout and Print Preparation.

Employment History: Artist, designer and photographer.

Please click if you wish to understand the origins of the above in more detail.
Previous Employment: June 1998 – 31st Aug 2012 – Permada Limited. – Position: Managing Director. Designers and Procurement of quality Gift Packaging for the Gifts & Retail Trade.

Clients: The Container Store, Harrods, Harvey Nichols, Fortnum & Mason, Bentalls plc, Eason & Son, Enesco Ltd, Fenwick, Argos, Clintons, F Hinds, Signet Group, John Lewis, WH Smith & Boots. 

Previous Employment Continue: 1985 – May 1998 Goldcrest Design Associates – Position: Creative Director and Manager. Goldcrest Design Associates Limited – Design Consultancy practice providing clients with all types of marketing material. There was five graphic designers and two admin staff and the company worked with a number of freelance designers and artist. 

Clients included: Charles Lawrence plc, Bryan Donkins, Daylay Foods, Metal Box at Mansfield, Mansfield Brewery, Center Parcs, BWB Fruit Machines, Walton’s Sheds, Newark and Sherwood District Council and Newark and Sherwood College.

Previous Employment: 1984 – 1986 – Davages Printing Ltd – Position: Graphic Designer & General Manager Responsible for developing the creative department and new accounts.

1978 – 1984 House of Jordan – Position: Graphic Designer & General Manager Designers and manufacturers of quality Gift Packaging for the Gifts & Retail Trade. I was responsible for creative direction and production management. 

Identity: Peter designed and created the The Body Shop identity – early 80’s, along with stationery, packaging, Point-of-sale & merchandising whilst working at House of Jordan Newark. 

1973 – 1978 Vickers Ship Building – Position: Graphic Designer/Finished Artworker I worked in a publicity department of 100 people. I was one of 5 graphic designers.
I produce graphic designs and final artwork for corporate, promotional and communications materials for overseas governments. 

Professional Awards: Design Council Approved: Design for Packaging Industry Award: Corporate ID & Brochures Finalist in Gift of the Year: Gift Packaging 

Other Experiences: Experienced in Photography, traditional and modern print production processes: screen-printing, foil blocking, reverse foiling, litho, flexographic, gravure & plate/block making. Talented illustrator & artist – working in media such as watercolours, pencil crayons, oil paints and acrylic, as well as digital painting & retouching. 

Hobbies & Interests: Peter’s most passionate activity of all time is oil painting and his favourite artist is Rembrandt, I love the painting journey of starting something new and exciting. Peters work is exploratory and experimental, playing around with various styles and using different techniques. This also includes illustrating and working with various media such as watercolours, pencil crayons and acrylic, including digital painting & retouching. Photography, Peter has several digital cameras that he uses for capturing images as reference to his paintings, or general snap shots. He loves all things visual, visiting galleries, art exhibitions, antique shops, plus buying and selling antiques. One of his principle interest is refurbishing antique furniture, more restoration and preservation of the original as possible, depending on the purchase condition. He loves a good story and great films, like going to the cinema, downloading a films, love documentaries. Plus music, especially enjoy the 60s, soul music and artist like Amy Winehouse & Lady Gaga. Love art magazines/books, prefer short stories.

2015 Peter designed and painted a “Baron” sculpture – that formed The Lincoln Baron’s Charter Trail is part of the city’s Magna Carta 800th Anniversary celebrations. The 25 Lincoln Barons were placed around the city for the start of the trail on 13th June, to coincide with the Great weekend celebrations and they will stay in place until the 13th September. Each Baron represents one of the Barons that signed the Magna Carta with King John, each is decorated by a different artist and sponsored by a local business.

2017 Peter designed and painted two further sculptures Lincoln Knights’ The sculpture trail consists of 36 knights which represent the two main figures of  the 1217 Battle of Lincoln  – Nicola de la Haye (Custodian of Lincoln Castle) and William Marshall (Regent to the young King Henry III). Also look out for designs to represent  the Charter of the Forest.

Lincolnshire has various exhibition shows every fornight, one in particular is Sam Scorer Gallery Lincoln near Castle square and Cathedral area. I’ve exhibited several time there.

One of Peter’s favourite designers is William Morris who summarised it perfectly when he said – “Have nothing in your house that you do not know to be useful, or believe to be beautiful”.  He’s passionate and loves the “arts and crafts” art nouveau and art deco periods. Also enjoys renovating and restoration of paintings, furniture and antiques. Below is an old Victorian clock he restored back to its former glory.

2014 – 2017 Peter was partners in the above Elysium gallery, displaying art, antiques and Gift ideas together. Great fun.

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