About Peter Segasby

September 11, 2019 Peter Segasby Artist

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Peter Segasby, born in Glossop, Derbyshire in 1952, is an artist, designer, and photographer. He trained at Lincoln College of Art (1969-1973) and spent years in visual communication before founding his design consultancy in 1985. After 45 years, Peter returned to his first love: fine art painting. Now based in Lincoln, near his childhood home, he finds inspiration in his roots. A versatile creative, Peter approaches his work with passion, even finding joy in building this website.

Education: Banovallum Secondary School (7 GCEs), Lincoln College of Art (Visual Communications & Graphic Design, History of Art A Level).

Skills: Proficient in iMac, Adobe Creative Suite CS6 (Photoshop, Illustrator, etc.), WordPress, DreamWeaver, SketchUp, Microsoft Office, FileMaker Pro.

Design Experience: Concept design, corporate ID, web design, promotional material, packaging, advertising, exhibition design, signage, photo retouching, illustration, and print preparation.

Past Membership: Fellow & Adjudicator of the Chartered Society of Designers.

Current Role: Artist, Designer, and Photographer.

Please click if you wish to understand the origins of the above in more detail.

Previous Employment: June 1998 – 31st Aug 2012 – Permada Limited. – Position: Managing Director. Designers and Procurement of quality Gift Packaging for the Gifts & Retail Trade.

Clients: The Container Store, Harrods, Harvey Nichols, Fortnum & Mason, Bentalls plc, Eason & Son, Enesco Ltd, Fenwick, Argos, Clintons, F Hinds, Signet Group, John Lewis, WH Smith & Boots.

Previous Employment Continue: 1985 – May 1998 Goldcrest Design Associates – Position: Creative Director and Manager. Goldcrest Design Associates Limited – Design Consultancy practice providing clients with all types of marketing material. There was five graphic designers and two admin staff and the company worked with a number of freelance designers and artist.

Clients included: Charles Lawrence plc, Bryan Donkins, Daylay Foods, Metal Box at Mansfield, Mansfield Brewery, Center Parcs, BWB Fruit Machines, Walton’s Sheds, Newark and Sherwood District Council and Newark and Sherwood College.

Previous Employment: 1984 – 1986 – Davages Printing Ltd – Position: Graphic Designer & General Manager Responsible for developing the creative department and new accounts.

1978 – 1984 House of Jordan – Position: Graphic Designer & General Manager Designers and manufacturers of quality Gift Packaging for the Gifts & Retail Trade. I was responsible for creative direction and production management.

Identity: I designed and created the The Body Shop identity – early 80’s, along with stationery, packaging, Point-of-sale & merchandising whilst working at House of Jordan Newark.

1973 – 1978 Vickers Ship Building – Position: Graphic Designer/Finished Artworker I worked in a publicity department of 100 people. I was one of 5 graphic designers.
I produce graphic designs and final artwork for corporate, promotional and communications materials for overseas governments.

Professional Awards: Design Council Approved: Design for Packaging Industry Award: Corporate ID & Brochures Finalist in Gift of the Year: Gift Packaging

Other Experiences: Experienced in Photography, traditional and modern print production processes: screen-printing, foil blocking, reverse foiling, litho, flexographic, gravure & plate/block making. Talented illustrator & artist – working in media such as watercolours, pencil crayons, oil paints and acrylic, as well as digital painting & retouching.

Hobbies & Interests: Art fuels my soul – especially oil painting, inspired by Rembrandt’s mastery. I revel in the experimental process, exploring diverse styles and techniques across media, from watercolors to digital art. Photography captures reference images and everyday moments. I’m drawn to all things visual: galleries, antique shops, and the thrill of discovering and restoring antique furniture. I enjoy a compelling story, be it through film, documentaries, or artful music from the 60s to Amy Winehouse. I love art books and magazines, especially short stories.

In 2015, I channeled my creativity into a ‘Baron’ sculpture for Lincoln’s Magna Carta 800th-anniversary trail. These Barons, each uniquely designed and sponsored, populated the city, celebrating the historic signing. Later, in 2017, I designed and painted two ‘Lincoln Knights’ for a new trail. These 36 knights commemorated the key figures of the 1217 Battle of Lincoln: Nicola de la Haye and William Marshall, along with designs representing the Charter of the Forest.

I’ve exhibited several times at Sam Scorer Gallery Lincoln near Castle square and Cathedral area. Sadly it’s closed in 2022.

William Morris, with his philosophy of surrounding oneself only with the useful or beautiful, profoundly inspires me. I’m drawn to the ‘Arts and Crafts,’ ‘Art Nouveau,’ and ‘Art Deco’ movements. Beyond design, I find joy in restoring paintings, furniture, and antiques. For example, I revitalized a faded Victorian clock, returning it to its original splendor.